Custom indoor signs are an important part of any business. They provide customers important information such as directions, sales, and promotions as well as safety protocols.
Indoor signs give customers a better idea of who you are and what your business stands for. It’s the perfect way to build a positive image and engage your clients. After all, the right impression can pave the way for lasting client relationships.
Types and Functions of Interior Signs
There are a lot of indoor sign options available in San Jose, CA. However, there are key signs that every business should have.
An essential office sign that greets your customers when they enter your space. It typically contains your business name and logo, telling your customers that they came to the right place. Lobby signs can be a simple wall graphic or a more elegant channel letter sign.
Wayfinding signs are one of the first signs visitors look for, especially if they are new in the building. These signs help customers navigate their way in and around your facility. A well-positioned wayfinding sign makes every customer visit a pleasant and efficient one.
Wall and Floor Graphics
Wall and floor graphics are very versatile. You can use wall graphics to promote your products and services. Floor graphics can help tell customers where to go or how to keep socially distanced.
These can also add to your interior aesthetics. Vinyl graphics can transform your empty wall or floor space into exciting pieces that breathe life into any store or office.
Some of the most necessary indoor signs for businesses are ADA signs. Aside from following the law, they are important for the accessibility of all types of customers. They help people with disabilities find their way around your space comfortably.
DOs and DON’Ts
There is a lot of thought that goes into a successful sign. It doesn’t mean that if we throw every trick in the book in, it will automatically work.
Custom indoor signs are your way of sending information to customers. For it to be effective, signs should be:
- Legible. Choose font styles and sizes that can be read from a distance.
- Simple. Don’t put in too much detail so as not to overwhelm or confuse your reader—only highlight key information.
- Easy on the eyes. Choose complementary colors that make it easy for customers to view your message.
Best of all, signs are a great opportunity to increase brand awareness. Instead of doing standard signs, incorporate your brand theme and colors into your office signs. Consistently seeing your brand allows visitors to remember you even after they leave.
Your Sign Partner of Choice
Are you a new business needing indoor signs or an existing enterprise looking to update your signage? Signs Unlimited is the top choice for business owners in San Jose, CA. Our team members are experts at designing and producing signs that best reflect your brand. We are a full-service sign company that provides quality sign solutions for your business.